ABSTRACT
THE INFLUENCE OF COST LEADERSHIP ON COMPETITIVE ADVANTAGE
This research explores the influence of cost leadership on competitive advantage with the objectives: (1) to evaluate how cost leadership strategies enhance competitive positioning; (2) to identify the key components of effective cost leadership; (3) to understand the challenges in maintaining cost leadership. A survey design is justified for this study to gather quantitative data from a wide sample. Using Taro Yamane's formula, a sample size of 310 respondents from Port Harcourt is selected, representing businesses across various sectors. A manufacturing firm is chosen as the case study due to the relevance of cost leadership in manufacturing competitiveness. The survey instrument has a reliability coefficient score of 0.88. Findings show that businesses adopting cost leadership strategies, such as economies of scale and process efficiency, achieve significant competitive advantages. However, maintaining cost leadership poses challenges, including the risk of quality compromise and market fluctuations. It is recommended that businesses continuously innovate their processes, invest in technology, and focus on maintaining high quality to sustain their competitive edge through cost leadership.
THE INFLUENCE OF ARTIFICIAL INTELLIGENCE ON INFORMATION SYSTEMS
Abstract: This study aimed to inv...
STATEMENT OF THE PROBLEM
The internet is an interconnected computer networks that use the standard internet protocol sui...
ABSTRACT
The study was designed to analyze the Performance of Students in Vocational and Technical Subjects in NECO/ SSCE 2013-2017.Probl...
Abstract
This study is examines the part played by internal control system in the management of Nigerian parastatals. I...
Abstract
Unemployment has been a major issue in the Nigerian economy since the mid-1980s. Consequently, the Federal gove...
ABSTRACT
One of the major challenges of governance in Nigeria is corruption especially in the public service. In response to this challen...
ABSTRACT
This work evolved out of the zeal to provide an immense understanding of the Nigeria economic of debt. The broad objective of th...
Abstract
This research intentionally investigated the literary works of Chimamanda Ngozi Adichie‟s Half of a Yellow Sun and Americanah an...
Background of Study
In a democratic government, a lot of factors predict the travails of this sys...
Abstract The recognized potential of technology to improve education has led to several initiatives to foster effective use and integration in the...